It's not a bad movie. The battle at the end is good and the action is nicely spread out throughout the film. Yes, this is part of the MCU. SHIELD is mentioned and Tony Stark makes an appearance at the end. Not the greatest Marvel film but it's not terrible.

Or the one that channelled Bill Bixby.
 I have a confession to make: [The Incredible Hulk] is the only MCU film that I never saw at the cinema. Released in the same year as [Iron Man] and [The Dark Knight], perhaps I was just exhausted by all the superhero marketing. Whatever the reason, I eventually saw [The Incredible Hulk] due to generosity of public libraries.
  [The Incredible Hulk], I presume, was an attempt to introduce the titular superhero into the formal Marvel Cinematic Universe (MCU) while at the same time quietly forget Ang Lee’s 2003 [Hulk] film. This new film featured a new origin story and new actors in the roles of Bruce Banner (Edward Norton), Betty Ross (Liv Tyler), and General Thunderbolt Ross (William Hurt). Several other minor characters were also introduced, chiefly, Emil Blonsky (Tim Roth).
 While the CGI was a visible improvement over the 2003 film, except for the Abomination, and this film was shot in Toronto—yay, [The Incredible Hulk] ultimately proved to be the antonym of that: The Possible Bit or The Reasonable Mouse. I recommend this film only for Hulk and MCU superfans, and completists. Fans of the The Incredible Hulk TV-series starring Bill Bixby may also enjoy this film, as this film drew many scenes and ideas from that show.
 The plot was predictable, locked on course to the inevitable super bout. The character motivations did not motivate me. The film also suffered from strange and confusing editing. For instance, the conversation between General Ross and Blonsky about the Super Soldier program begins in a well-lit, traditional bank owner’s office and then abruptly continues in a military warehouse seemingly miles away. For second instance, both the Hulk and the Abomination run past the Zanzibar Tavern at least twice in the final bout, and that that establishment appears on both sides of Yonge Street. Incroyable!
 Hindsight has not been kind to this film or its cast. Everyone except for Hurt has been recast or has had his or her character erased from the MCU. Even Hurt was absent from the MCU for eight-years. While the Blonsky character was the most interesting in the film, that character was quietly written out of the MCU. Betty Ross has been replaced by the Black Widow as Bruce Banner’s love interest. Possible storyline lines drawn from the characters of Samuel Sterns (The Leader) and Leonard Samson (Doc Samson) will never be. Even now, as the MCU is celebrating a decade of success, there is no Hulk film trilogy to stand along side that of Iron Man, Thor, Captain America, and the Avengers.
 MCU Introductions: Edward Norton as Bruce Banner/the Hulk, William Hurt as Thunderbolt Ross, Lou Ferrigno as the voice of the Hulk.
 Minor Additions: Liv Tyler as Betty Ross, Tim Roth as Emil Blonsky, Ty Burrell as Leonard Samson, and Tim Blake Nelson as Samuel Sterns.
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Marvel Moments:
#5 Hulk vs. Blonsky at Culver University

I was glad I watched the Ang Lee version first or I think I would have been lost in this one. I thought it was a good time.

I really liked Ed Norton as Banner, thought he pulled it off well in this movie. Nothing against Mark Ruffalo, but Norton seemed like a great choice before switching to Ruffalo. Good movie, good action.

Personally, I liked Edward Norton as Bruce Banner.

Despite liking almost every character in this movie... I didn't much like the movie. For someone who has no knowledge of the Hulk Universe, the brief origin story montage at the beginning was not enough background, and I went through the movie feeling like I was dropped into the middle of a story and that I was missing all of the understanding of the deeper meanings of things that happened. Worth watching for it's brief tie in to the Marvel universe... not the greatest movie in and of itself.

Good movie. Besides the brief taking Our LORD's name in vain and the brief sexual content, it was a Ok movie. Recommended.

An interesting story and refreshing take on the Hulk as a reboot by Marvel Studios. Unfortunately in my opinion, I found the movie very slow paced and "Incredibly" boring. (pun intended) What didn't help was the bad acting from Edward Norton.

The movie is unlike the other phase 1 movies as it only contains one connection to the marvel universe in an awkward cameo by a famous avenger which we never saw the resolution of in regards to Thunderbolt Ross. Guess we will see it in Civil War?

Action scenes were great and I liked abomination, but everything else fell flat for me and I think it's one of the lowest pieces in the MCU.

Loved it!!!

Not bad for an action movie, I appreciate it breaking the usual superhero mold and starting with the Hulk on the run and dealing with suppressing his inner beast rather than wasting half the film on yet another origin story. Still, it ends up being pretty by the numbers, the special effects are fairly unimpressive, and the action scenes overstay their welcome more often than not.